YOUR PRIVACY
YOUR INTEGRITY

Privacy & Data Protection

At Datana, we believe that security starts with trust. That’s why every part of our system is designed with privacy in mind.

We are fully committed to complying with the General Data Protection Regulation (GDPR). Our technology is built to respect individual rights and protect sensitive data from the ground up.

We do not use or store any personal, biometric, or identifiable information. Instead, our system analyzes anonymized patterns of movement — not people — to detect potential risks in retail environments.

How We Handle Data

The data we work with is anonymized at the source. Before any analysis takes place, all personal identifiers are removed. Nothing is stored or linked to an individual.

Our AI receives only non-personal, pre-processed input. It then looks for behavioral patterns that may indicate theft or unusual activity.

🔐 No facial recognition

🔐 No personal profiles

🔐 No data retention beyond what’s needed for real-time alerts

We believe this is the only ethical way to build intelligent security systems — and we’re proud to set that standard.